When it comes to buying a domain name, there are generally three places you can go to – a dedicated domain name registrar, a website builder, and a hosting company.
Usually, you’re buying a domain name to start a website. However, one of the most convenient ways to create a website is through a hosting company that includes a domain name registrar and website builder. That’s how all of your website-making needs can be met in one place.
This article will describe six simple steps to buying a custom domain name through a hosting company. So if you’re on the hunt for a new website, read on.
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1. Choose a Reliable Hosting Company
Usually, when you buy a domain name, you plan to create a website and start a business. So, when choosing a hosting company, the first thing you want to make sure is that you can host and build your website from the same place. This saves not only time but also money.
Next, you want to make sure that the hosting company is also a domain name registrar, where you can purchase the domain name from the same place. A reliable hosting company to buy domain is Hostinger.
2. Pick the Most Suitable Name
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When creating a domain name, you need to make sure that it’s a great one. This is because a domain name will affect the first impression your website will have on your target audience.
As your domain name pops up in their search results, you want to make sure they click on your website and not on your competitors. To help you choose a domain name that’s most likely to draw in traffic, use these tips:
- Keep it short and straightforward – try keeping the name within 15 characters or less than three words.
- Make it easy to spell and memorize – your domain name should be easy to share with other people. To ensure it’s easy to remember, try asking other people to read it aloud. If they struggle to do it, then you should change it into something easier.
- Include a keyword – using a relevant keyword in your domain name can boost your site’s ranking. However, using more than one keyword will make your website unreliable as it may seem too generic.
- Avoid hyphens, numbers, doubled letters, and special characters – since your domain name should be simple and easy to remember, using these will only make it more complicated. Also, people often misunderstand hyphens and numbers and spell them wrongly.
3. Use the Domain Checker Tool
Head towards their domain checker tool to start the domain buying process.
The tool will help you check whether the domain name you want is available or not. If the domain name is taken, the tool will provide you with great alternative domain name ideas for you to choose from.
To get started, all you need to do is type in the domain name you want into the tool’s search box and press the Search button.
4. Consider the Alternatives
If your domain name is not available, look at the alternatives. The option could simply be just changing the domain name extension.
So if the .com is taken, perhaps you can go for the ccTLD or other brandable TLDs. However, you must make sure that the original domain name isn’t trademarked.
Otherwise, use the domain name checker’s provided alternative names that surround your niche or keyword. For example, if you’re in the automotive industry, expect related keywords like car parts or car types to appear as an alternative solution.
5. Finalize the Order
It’s imperative to ensure that there aren’t any trademarks on the domain name you want to choose.
The last thing you want is for someone to file a lawsuit against you for trademark infringement. The worst-case scenario is you’ll have to give up your domain name, which will result in you losing your website unless you change the name.
So to be sure, see whether the domain name you want is already taken as a social media handle or a company name. If it’s already taken there, you should change your domain name again.
6. Register the Domain Name
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Once you have the domain name that suits you, the final step is to register it. You’ll want to do this as soon as possible to avoid having the domain name taken by someone else.
Luckily the process here is straightforward, all you need to do is hit the checkout button on the domain checker tool, and it will redirect you to the payment page. Usually, hosting companies will provide you with the domain name for free, but double-check to make sure their hosting plans actually offer the free domain name.
Do note that the domain name will need to be renewed every year, and usually, it’s only free for the first year. But don’t worry. Renewing your domain name is relatively easy, and you only need to pay a small fee.
Conclusion
Now you know how to buy a custom domain name using a hosting company. When you’re choosing a domain name, make sure that it’s simple and easy to remember so people can easily share it and include a keyword to help it rank higher in search results.
Remember that the domain name by hosting companies is only free when you decide to purchase one of their hosting services and that it’s free for only one year. So double-check with your hosting provider to be sure.
All that’s left to do now is to start creating your custom domain name and make your website.
Good luck!
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